E-commerce and small and medium enterprises (SME) in least developed countries : the case of Tanzania

Kabanda Salah

E-commerce and small and medium enterprises (SME) in least developed countries : the case of Tanzania

Doctoral Thesis

2013

Publisher

University of Cape Town

Department

Department of Information Systems

Faculty

Faculty of Commerce

Abstract

The purpose of the study was to investigate the E-Commerce phenomena in Tanzania with the goal of understanding how E-Commerce is typically made sense of by Tanzanian SMEs and how the sense making is produced, sustained and affected by environmental and organisational conditions. Structuration theory was used as a theoretical lens from which the social construction of the E-Commerce phenomena could be understood. The study primarily adopted a subjective interpretive stance. A preliminary quantitative study using questionnaires and interviews was done to gain an initial understanding of the E-Commerce status quo in Tanzania. The main study was qualitative in nature and used interviews with 33 Tanzanian SMEs as the data collection method.

Description

Includes abstract.

Includes bibliographical references.

Keywords

Information Systems

Reference:

Collections

PhD / Doctoral

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