Alignment of human competencies with mobile technology and business strategy in women-led SMEs

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dc.contributor.advisorKyobe, Michaelen_ZA
dc.contributor.authorAjumobi , O Deborahen_ZA
dc.date.accessioned2015-07-01T08:55:16Z
dc.date.available2015-07-01T08:55:16Z
dc.date.issued2014en_ZA
dc.descriptionIncludes bibliographical references.en_ZA
dc.description.abstractStudies show that women entrepreneurs are constrained and faced with challenges that inhibit the growth and performance of their businesses. Such challenges include race and gender differences, inadequate education, family responsibilities, lack of access to capital and other socio-cultural factors. However, with their human competencies, mobile technology and the appropriate business strategy, women-led small and medium-sized Enterprises (SMEs) can steer their businesses to better performance. While the need for SMEs to align these three elements (human competencies, mobile technology and business strategy) has been suggested, there is limited knowledge on how SMEs can achieve this; no studies, to the author’s knowledge, have examined this in women-led SMEs. This study therefore sought to fill this gap by investigating how women-led SMEs can best align these three elements to enhance their business performance. In light of this, extensive literature review and theoretical work on the phenomenon was conducted. Given the existence of the interplay between these three elements (human competencies, mobile technology and business strategy), the study adopted the perspective of alignment as Gestalts as the most appropriate method in determining the best way women-led SMEs may align these three aspects.en_ZA
dc.identifier.apacitationAjumobi , O. D. (2014). <i>Alignment of human competencies with mobile technology and business strategy in women-led SMEs</i>. (Thesis). University of Cape Town ,Faculty of Commerce ,Department of Information Systems. Retrieved from http://hdl.handle.net/11427/13221en_ZA
dc.identifier.chicagocitationAjumobi , O Deborah. <i>"Alignment of human competencies with mobile technology and business strategy in women-led SMEs."</i> Thesis., University of Cape Town ,Faculty of Commerce ,Department of Information Systems, 2014. http://hdl.handle.net/11427/13221en_ZA
dc.identifier.citationAjumobi , O. 2014. Alignment of human competencies with mobile technology and business strategy in women-led SMEs. University of Cape Town.en_ZA
dc.identifier.ris TY - Thesis / Dissertation AU - Ajumobi , O Deborah AB - Studies show that women entrepreneurs are constrained and faced with challenges that inhibit the growth and performance of their businesses. Such challenges include race and gender differences, inadequate education, family responsibilities, lack of access to capital and other socio-cultural factors. However, with their human competencies, mobile technology and the appropriate business strategy, women-led small and medium-sized Enterprises (SMEs) can steer their businesses to better performance. While the need for SMEs to align these three elements (human competencies, mobile technology and business strategy) has been suggested, there is limited knowledge on how SMEs can achieve this; no studies, to the author’s knowledge, have examined this in women-led SMEs. This study therefore sought to fill this gap by investigating how women-led SMEs can best align these three elements to enhance their business performance. In light of this, extensive literature review and theoretical work on the phenomenon was conducted. Given the existence of the interplay between these three elements (human competencies, mobile technology and business strategy), the study adopted the perspective of alignment as Gestalts as the most appropriate method in determining the best way women-led SMEs may align these three aspects. DA - 2014 DB - OpenUCT DP - University of Cape Town LK - https://open.uct.ac.za PB - University of Cape Town PY - 2014 T1 - Alignment of human competencies with mobile technology and business strategy in women-led SMEs TI - Alignment of human competencies with mobile technology and business strategy in women-led SMEs UR - http://hdl.handle.net/11427/13221 ER - en_ZA
dc.identifier.urihttp://hdl.handle.net/11427/13221
dc.identifier.vancouvercitationAjumobi OD. Alignment of human competencies with mobile technology and business strategy in women-led SMEs. [Thesis]. University of Cape Town ,Faculty of Commerce ,Department of Information Systems, 2014 [cited yyyy month dd]. Available from: http://hdl.handle.net/11427/13221en_ZA
dc.language.isoengen_ZA
dc.publisher.departmentDepartment of Information Systemsen_ZA
dc.publisher.facultyFaculty of Commerceen_ZA
dc.publisher.institutionUniversity of Cape Town
dc.subject.otherInformation Systemsen_ZA
dc.titleAlignment of human competencies with mobile technology and business strategy in women-led SMEsen_ZA
dc.typeMaster Thesis
dc.type.qualificationlevelMasters
dc.type.qualificationnameMComen_ZA
uct.type.filetypeText
uct.type.filetypeImage
uct.type.publicationResearchen_ZA
uct.type.resourceThesisen_ZA
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