The Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africa

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dc.contributor.advisorAkokpari, Johnen_ZA
dc.contributor.authorVan Zyl, Jeanri-Tineen_ZA
dc.date.accessioned2015-01-06T18:47:59Z
dc.date.available2015-01-06T18:47:59Z
dc.date.issued2008en_ZA
dc.descriptionIncludes bibliographical references (leaves 78-81).en_ZA
dc.description.abstractA literature study invetigating the role of communication within the Bretton Woods School of Development Communication as an agent to achieve social and economical change in Sub-Saharan Africa. The study presents social and economic change as intended outcomes of modernisation as supported by this school of thought. It grapples with Western modernisation discourse that was advanced by Bretton Woods institutions as well as the instruments of communication (media) applied to achieve the intended developmental outcomes. It suggests that the presumed lack of modernisation in Sub-Saharan Africa is based on subjective development criteria and the applicability of ineffective communication and governance methods that failed to consider the region's cultural and socio-economic diversity. In a postmodern world, the study suggests that there should be a gradual move away from the Bretton Woods School of Development Communication-thought and that the focus should rather be to enable the region to establish communication, development and governance models that are African in character.en_ZA
dc.identifier.apacitationVan Zyl, J. (2008). <i>The Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africa</i>. (Thesis). University of Cape Town ,Faculty of Humanities ,Department of Political Studies. Retrieved from http://hdl.handle.net/11427/11602en_ZA
dc.identifier.chicagocitationVan Zyl, Jeanri-Tine. <i>"The Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africa."</i> Thesis., University of Cape Town ,Faculty of Humanities ,Department of Political Studies, 2008. http://hdl.handle.net/11427/11602en_ZA
dc.identifier.citationVan Zyl, J. 2008. The Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africa. University of Cape Town.en_ZA
dc.identifier.ris TY - Thesis / Dissertation AU - Van Zyl, Jeanri-Tine AB - A literature study invetigating the role of communication within the Bretton Woods School of Development Communication as an agent to achieve social and economical change in Sub-Saharan Africa. The study presents social and economic change as intended outcomes of modernisation as supported by this school of thought. It grapples with Western modernisation discourse that was advanced by Bretton Woods institutions as well as the instruments of communication (media) applied to achieve the intended developmental outcomes. It suggests that the presumed lack of modernisation in Sub-Saharan Africa is based on subjective development criteria and the applicability of ineffective communication and governance methods that failed to consider the region's cultural and socio-economic diversity. In a postmodern world, the study suggests that there should be a gradual move away from the Bretton Woods School of Development Communication-thought and that the focus should rather be to enable the region to establish communication, development and governance models that are African in character. DA - 2008 DB - OpenUCT DP - University of Cape Town LK - https://open.uct.ac.za PB - University of Cape Town PY - 2008 T1 - The Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africa TI - The Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africa UR - http://hdl.handle.net/11427/11602 ER - en_ZA
dc.identifier.urihttp://hdl.handle.net/11427/11602
dc.identifier.vancouvercitationVan Zyl J. The Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africa. [Thesis]. University of Cape Town ,Faculty of Humanities ,Department of Political Studies, 2008 [cited yyyy month dd]. Available from: http://hdl.handle.net/11427/11602en_ZA
dc.language.isoengen_ZA
dc.publisher.departmentDepartment of Political Studiesen_ZA
dc.publisher.facultyFaculty of Humanitiesen_ZA
dc.publisher.institutionUniversity of Cape Town
dc.subject.otherInternational Relationsen_ZA
dc.titleThe Bretton Woods School of Development communication as an 'agent' of modernisation in Sub-Saharan Africaen_ZA
dc.typeMaster Thesis
dc.type.qualificationlevelMasters
dc.type.qualificationnameMSocScen_ZA
uct.type.filetypeText
uct.type.filetypeImage
uct.type.publicationResearchen_ZA
uct.type.resourceThesisen_ZA
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