Multi-Triangulation Using Qualitative and Crossover Methods to Investigate The Role of Media in Fossil Energy Politics

Muranda, Andy

Multi-Triangulation Using Qualitative and Crossover Methods to Investigate The Role of Media in Fossil Energy Politics

Master Thesis

2023

Abstract

This research addresses a gap in the continuum of media studies as they relate to energy and politics, which have always been entwined. With each new source of energy or technology, a new form of social dynamics emerges. This study explores the role of media, during the Pennsylvania coal strike of 1902 and the ensuing shifts in political power. Its main hypothesis is – if media helps to shape politics, then its coverage of the 1902 Pennsylvania coal strike, had a hand in delivering democracy to a working proletariat. Using a variety of instruments, and a qualitative-cross over approach, media's role in the 1902 coal strike is explored. Four levels of triangulation, including 3 methods of research are used to analyse 2 datasets. Critical discourse analysis, which maps text, discursive practice and social elements, makes up 2 of the methods; namely transitivity for linguistic texts and a multimodal analysis for the visual text. The 3rd method is a thematic analysis of the global news articles that appeared circa 1902. Each research question entails its own process of triangulation. The terrain of media ideology is probed by triangulating 3 texts: an editorial article, a letter to the editor and a cartoon. They all tackle the 1st research question: • What were the ideologies revealed in visual or lexical patterns, that shaped the discursive composition of reality within media reports during the 1902 coal strike? Then, the 2nd dataset triangulates 3 locations to address the 2nd research question: • What role did media play in the global spread of social democracy? It was found that media discourse unveiled a new ideology within the discursive climate, which influenced society. Ultimately, it shifted the power base. It was also found that media acted globally, triggering wider power contestations. This study will show how media drew on ideology (implicitly or explicitly) to construct meaning around fossil energy politics. It also reveals how global media coverage eased information flows, during the initial wave of democracy and how Timothy Mitchell's conception – ‘carbon democracy' was made possible. Unveiling media's role, helps to unpack its potential in ushering in any new configurations of political power and energy justice, especially as an uptick in renewables is now on record.

Keywords

Media Studies

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