From consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approach

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dc.contributor.advisorHall, Martinen_ZA
dc.contributor.authorMulaudzi, Rudzanien_ZA
dc.date.accessioned2017-09-26T14:53:49Z
dc.date.available2017-09-26T14:53:49Z
dc.date.issued2017en_ZA
dc.description.abstractStokvels are South Africa's version of Rotating Savings and Credit Associations (ROSCAs) or Accumulating Savings and Credit Associations (ACSAs). There are over 820 000 stokvels with a combined membership of 11.4 million people and handling over R44 billion per annum. It is well documented that the majority of the funds that stokvels handle are spent on consumables. This research sought to determine how to transition these stokvels from pure consumers to investors. In order to answer the research question, phenomenology was used as a research method. Focus groups and semi-structured interviews were used as the research instrument. After spending six months with 36 stokvels, the research findings show that there are six factors that influence the current consumption patterns of stokvels. These also provide key insight on how stokvels can be transitioned from consumers to investors. Of the six factors, two of them were identified as key inhibitors to this transition. One being financial institutions, specifically banks, which have built their entire product offering to stokvels based on a small aspect of their governance (constitution and key roles). Second is members' reliance on the stokvels funds for livelihoods. This makes them risk averse as they cannot afford to lose their money nor delay their expenditure. The research also shows that financial education is central to the transition from consumers to investors, specifically seeing, reading or hearing of the financial successes of other stokvels.en_ZA
dc.identifier.apacitationMulaudzi, R. (2017). <i>From consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approach</i>. (Thesis). University of Cape Town ,Faculty of Commerce ,Research of GSB. Retrieved from http://hdl.handle.net/11427/25398en_ZA
dc.identifier.chicagocitationMulaudzi, Rudzani. <i>"From consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approach."</i> Thesis., University of Cape Town ,Faculty of Commerce ,Research of GSB, 2017. http://hdl.handle.net/11427/25398en_ZA
dc.identifier.citationMulaudzi, R. 2017. From consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approach. University of Cape Town.en_ZA
dc.identifier.ris TY - Thesis / Dissertation AU - Mulaudzi, Rudzani AB - Stokvels are South Africa's version of Rotating Savings and Credit Associations (ROSCAs) or Accumulating Savings and Credit Associations (ACSAs). There are over 820 000 stokvels with a combined membership of 11.4 million people and handling over R44 billion per annum. It is well documented that the majority of the funds that stokvels handle are spent on consumables. This research sought to determine how to transition these stokvels from pure consumers to investors. In order to answer the research question, phenomenology was used as a research method. Focus groups and semi-structured interviews were used as the research instrument. After spending six months with 36 stokvels, the research findings show that there are six factors that influence the current consumption patterns of stokvels. These also provide key insight on how stokvels can be transitioned from consumers to investors. Of the six factors, two of them were identified as key inhibitors to this transition. One being financial institutions, specifically banks, which have built their entire product offering to stokvels based on a small aspect of their governance (constitution and key roles). Second is members' reliance on the stokvels funds for livelihoods. This makes them risk averse as they cannot afford to lose their money nor delay their expenditure. The research also shows that financial education is central to the transition from consumers to investors, specifically seeing, reading or hearing of the financial successes of other stokvels. DA - 2017 DB - OpenUCT DP - University of Cape Town LK - https://open.uct.ac.za PB - University of Cape Town PY - 2017 T1 - From consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approach TI - From consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approach UR - http://hdl.handle.net/11427/25398 ER - en_ZA
dc.identifier.urihttp://hdl.handle.net/11427/25398
dc.identifier.vancouvercitationMulaudzi R. From consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approach. [Thesis]. University of Cape Town ,Faculty of Commerce ,Research of GSB, 2017 [cited yyyy month dd]. Available from: http://hdl.handle.net/11427/25398en_ZA
dc.language.isoengen_ZA
dc.publisher.departmentResearch of GSBen_ZA
dc.publisher.facultyFaculty of Commerceen_ZA
dc.publisher.institutionUniversity of Cape Town
dc.subject.otherInclusive Innovationen_ZA
dc.titleFrom consumers to investors: an investigation into the character and nature of stokvels in South Africa's urban, peri-urban and rural centres using a phenomenological approachen_ZA
dc.typeMaster Thesis
dc.type.qualificationlevelMasters
dc.type.qualificationnameMPhilen_ZA
uct.type.filetypeText
uct.type.filetypeImage
uct.type.publicationResearchen_ZA
uct.type.resourceThesisen_ZA
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