Personal finance: a statistical analysis of the habits and behaviours of the South African consumer

dc.contributor.advisorLittle, Francesca
dc.contributor.authorRajak, Ehsaan
dc.date.accessioned2025-03-27T11:36:21Z
dc.date.available2025-03-27T11:36:21Z
dc.date.issued2024
dc.date.updated2025-03-27T11:25:24Z
dc.description.abstractUnderstanding consumer spending behavior and the efficacy of budget setting is crucial in managing personal finances. This dissertation employs clustering methodologies and statistical models to explore the intricate dynamics of financial habits and their relationship with budget establishment using longitudinal spending data from the 22seven platform. The initial chapters delve into the analysis of consumer spending behavior through various clustering techniques, unveiling fundamental drivers of spending patterns. While highlighting the role of spending control in distinguishing consumer clusters, the study emphasizes its correlation with wealth creation potential. Subsequently, the investigation into the impact of budget setting on expenditure habits reveals compelling evidence. Individuals who set a budget exhibited a significant reduction in spending, indicating an average decrease of approximately 38% compared to non-budget setters. However, limitations in observational data analysis, including incomplete financial account linkage and potential sample bias, caution against drawing absolute conclusions. This dissertation underscores the complexity of consumer financial decision-making, calling for continued exploration and refinement of methodologies to better grasp the nuanced interplay between budget setting and expenditure patterns. While providing valuable insights, this study serves as a stepping stone for future research, encouraging a deeper understanding of effective spending control, the balance between consumption and savings, and the broader efficacy of budgeting in managing overspend.
dc.identifier.apacitationRajak, E. (2024). <i>Personal finance: a statistical analysis of the habits and behaviours of the South African consumer</i>. (). University of Cape Town ,Faculty of Science ,Department of Statistical Sciences. Retrieved from http://hdl.handle.net/11427/41280en_ZA
dc.identifier.chicagocitationRajak, Ehsaan. <i>"Personal finance: a statistical analysis of the habits and behaviours of the South African consumer."</i> ., University of Cape Town ,Faculty of Science ,Department of Statistical Sciences, 2024. http://hdl.handle.net/11427/41280en_ZA
dc.identifier.citationRajak, E. 2024. Personal finance: a statistical analysis of the habits and behaviours of the South African consumer. . University of Cape Town ,Faculty of Science ,Department of Statistical Sciences. http://hdl.handle.net/11427/41280en_ZA
dc.identifier.ris TY - Thesis / Dissertation AU - Rajak, Ehsaan AB - Understanding consumer spending behavior and the efficacy of budget setting is crucial in managing personal finances. This dissertation employs clustering methodologies and statistical models to explore the intricate dynamics of financial habits and their relationship with budget establishment using longitudinal spending data from the 22seven platform. The initial chapters delve into the analysis of consumer spending behavior through various clustering techniques, unveiling fundamental drivers of spending patterns. While highlighting the role of spending control in distinguishing consumer clusters, the study emphasizes its correlation with wealth creation potential. Subsequently, the investigation into the impact of budget setting on expenditure habits reveals compelling evidence. Individuals who set a budget exhibited a significant reduction in spending, indicating an average decrease of approximately 38% compared to non-budget setters. However, limitations in observational data analysis, including incomplete financial account linkage and potential sample bias, caution against drawing absolute conclusions. This dissertation underscores the complexity of consumer financial decision-making, calling for continued exploration and refinement of methodologies to better grasp the nuanced interplay between budget setting and expenditure patterns. While providing valuable insights, this study serves as a stepping stone for future research, encouraging a deeper understanding of effective spending control, the balance between consumption and savings, and the broader efficacy of budgeting in managing overspend. DA - 2024 DB - OpenUCT DP - University of Cape Town KW - Statistical Sciences LK - https://open.uct.ac.za PB - University of Cape Town PY - 2024 T1 - Personal finance: a statistical analysis of the habits and behaviours of the South African consumer TI - Personal finance: a statistical analysis of the habits and behaviours of the South African consumer UR - http://hdl.handle.net/11427/41280 ER - en_ZA
dc.identifier.urihttp://hdl.handle.net/11427/41280
dc.identifier.vancouvercitationRajak E. Personal finance: a statistical analysis of the habits and behaviours of the South African consumer. []. University of Cape Town ,Faculty of Science ,Department of Statistical Sciences, 2024 [cited yyyy month dd]. Available from: http://hdl.handle.net/11427/41280en_ZA
dc.language.rfc3066Eng
dc.publisher.departmentDepartment of Statistical Sciences
dc.publisher.facultyFaculty of Science
dc.publisher.institutionUniversity of Cape Town
dc.subjectStatistical Sciences
dc.titlePersonal finance: a statistical analysis of the habits and behaviours of the South African consumer
dc.typeThesis / Dissertation
dc.type.qualificationlevelMasters
dc.type.qualificationlevelMSc
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