Browsing by Author "McQueen, Kate"

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    An empirical investigation into the 'piracy' of television series in South Africa
    (2010) McQueen, Kate; Glenn, Ian
    The end-user 'piracy' of television series, particularly of those produced by USA television networks such as HBO, NBC, ABC and FOX, is a growing trend in South Africa. This paper aims to identify why South Africans want to view television series this way and contribute to the research recognising it as a significant trend in media consumption. The key questions that are examined in this paper include: Who are these individuals, what is their viewing behaviour and why? This paper thus examines the literature available surrounding the profile, the motivations, and the viewing patterns of these revolutionary series viewers.