Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context

 

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dc.contributor.advisor Wasserman, Hermanus
dc.contributor.author Barraclough, Jessica Ann
dc.date.accessioned 2021-07-20T08:58:42Z
dc.date.available 2021-07-20T08:58:42Z
dc.date.issued 2021_
dc.identifier.citation Barraclough, J.A. 2021. Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context. . ,Faculty of Humanities ,Centre for Film and Media Studies. http://hdl.handle.net/11427/33636 en_ZA
dc.identifier.uri http://hdl.handle.net/11427/33636
dc.description.abstract A relatively small, but highly visible group of South Africans believe that farm attacks/murders (and other crimes against whites) constitute a targeted ‘white genocide'. Their beliefs have found support and corroboration in various online spaces, but especially within ‘alternative news' Facebook pages. This case study is used as an opportunity to apply a sociotechnical model of media effects to a very real disinformation problem that continues to inflame race relations in South Africa. Three pivotal questions are addressed, relating to (1) how Facebook users on farm attack/murder-focused pages engage with problematic information (fake news) and why; (2) the qualitative and affordance/format-related themes of posts with the highest share counts on these pages; and (3) the common themes of discourse used in defensive responses to social corrections of false information. Findings suggest that South Africa's ‘white genocide' problem is more deep-set than other more ephemeral ‘fake news' stories, especially due to stark racial and political dichotomies, reflected by the post comment sections herein. Group identities and cognitive biases work to sustain the disproportional media ‘spectacle' of gratuitous farm attacks/murders against white South Africans, and leverage Facebook's platform affordances to do so.
dc.subject Media Studies
dc.title Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context
dc.type Master Thesis
dc.date.updated 2021-07-15T10:19:36Z
dc.language.rfc3066 eng
dc.publisher.faculty Faculty of Humanities
dc.publisher.department Centre for Film and Media Studies
dc.type.qualificationlevel Masters
dc.type.qualificationlevel MA
dc.identifier.apacitation Barraclough, J. A. (2021). <i>Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context</i>. (). ,Faculty of Humanities ,Centre for Film and Media Studies. Retrieved from http://hdl.handle.net/11427/33636 en_ZA
dc.identifier.chicagocitation Barraclough, Jessica Ann. <i>"Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context."</i> ., ,Faculty of Humanities ,Centre for Film and Media Studies, 2021. http://hdl.handle.net/11427/33636 en_ZA
dc.identifier.vancouvercitation Barraclough JA. Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context. []. ,Faculty of Humanities ,Centre for Film and Media Studies, 2021 [cited yyyy month dd]. Available from: http://hdl.handle.net/11427/33636 en_ZA
dc.identifier.ris TY - Master Thesis AU - Barraclough, Jessica Ann AB - A relatively small, but highly visible group of South Africans believe that farm attacks/murders (and other crimes against whites) constitute a targeted ‘white genocide'. Their beliefs have found support and corroboration in various online spaces, but especially within ‘alternative news' Facebook pages. This case study is used as an opportunity to apply a sociotechnical model of media effects to a very real disinformation problem that continues to inflame race relations in South Africa. Three pivotal questions are addressed, relating to (1) how Facebook users on farm attack/murder-focused pages engage with problematic information (fake news) and why; (2) the qualitative and affordance/format-related themes of posts with the highest share counts on these pages; and (3) the common themes of discourse used in defensive responses to social corrections of false information. Findings suggest that South Africa's ‘white genocide' problem is more deep-set than other more ephemeral ‘fake news' stories, especially due to stark racial and political dichotomies, reflected by the post comment sections herein. Group identities and cognitive biases work to sustain the disproportional media ‘spectacle' of gratuitous farm attacks/murders against white South Africans, and leverage Facebook's platform affordances to do so. DA - 2021_ DB - OpenUCT DP - University of Cape Town KW - Media Studies LK - https://open.uct.ac.za PY - 2021 T1 - Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context TI - Facebook's ‘white genocide' problem: a sociotechnical exploration of problematic information, shareability, and social correction in a South African context UR - http://hdl.handle.net/11427/33636 ER - en_ZA


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