“Communicate to vaccinate”: the development of a taxonomy of communication interventions to improve routine childhood vaccination

 

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dc.contributor.author Willis, Natalie
dc.contributor.author Hill, Sophie
dc.contributor.author Kaufman, Jessica
dc.contributor.author Lewin, Simon
dc.contributor.author Kis-Rigo, John
dc.contributor.author De Castro Freire, Sara B
dc.contributor.author Bosch-Capblanch, Xavier
dc.contributor.author Glenton, Claire
dc.contributor.author Lin, Vivian
dc.contributor.author Robinson, Priscilla
dc.contributor.author Wiysonge, Charles S
dc.date.accessioned 2016-08-12T13:58:12Z
dc.date.available 2016-08-12T13:58:12Z
dc.date.issued 2013-05-11
dc.identifier.citation Willis, N., Hill, S., Kaufman, J., Lewin, S., Kis-Rigo, J., Freire, S. B. D. C., ... & Wiysonge, C. S. (2013). “Communicate to vaccinate”: the development of a taxonomy of communication interventions to improve routine childhood vaccination. BMC international health and human rights,13(1):23.
dc.identifier.uri http://dx.doi.org/10.1186/1472-698X-13-23
dc.identifier.uri http://hdl.handle.net/11427/21220
dc.description.abstract Background: Vaccination is a cost-effective public health measure and is central to the Millennium Development Goal of reducing child mortality. However, childhood vaccination coverage remains sub-optimal in many settings. While communication is a key feature of vaccination programmes, we are not aware of any comprehensive approach to organising the broad range of communication interventions that can be delivered to parents and communities to improve vaccination coverage. Developing a classification system (taxonomy) organised into conceptually similar categories will aid in: understanding the relationships between different types of communication interventions; facilitating conceptual mapping of these interventions; clarifying the key purposes and features of interventions to aid implementation and evaluation; and identifying areas where evidence is strong and where there are gaps. This paper reports on the development of the ‘Communicate to vaccinate’ taxonomy. Methods: The taxonomy was developed in two stages. Stage 1 included: 1) forming an advisory group; 2) searching for descriptions of interventions in trials (CENTRAL database) and general health literature (Medline); 3) developing a sampling strategy; 4) screening the search results; 5) developing a data extraction form; and 6) extracting intervention data. Stage 2 included: 1) grouping the interventions according to purpose; 2) holding deliberative forums in English and French with key vaccination stakeholders to gather feedback; 3) conducting a targeted search of grey literature to supplement the taxonomy; 4) finalising the taxonomy based on the input provided. Results: The taxonomy includes seven main categories of communication interventions: inform or educate, remind or recall, teach skills, provide support, facilitate decision making, enable communication and enhance community ownership. These categories are broken down into 43 intervention types across three target groups: parents or soon-to-be-parents; communities, community members or volunteers; and health care providers. Conclusions: Our taxonomy illuminates and organises this field and identifies the range of available communication interventions to increase routine childhood vaccination uptake. We have utilised a variety of data sources, capturing information from rigorous evaluations such as randomised trials as well as experiences and knowledge of practitioners and vaccination stakeholders. The taxonomy reflects current public health practice and can guide the future development of vaccination programmes.
dc.publisher BioMed Central
dc.source BMC International Health and Human Rights
dc.source.uri http://bmcinthealthhumrights.biomedcentral.com/
dc.title “Communicate to vaccinate”: the development of a taxonomy of communication interventions to improve routine childhood vaccination
dc.type Journal Article en_ZA
dc.date.updated 2016-08-08T18:03:14Z
dc.language.rfc3066 en
dc.rights.holder Willis et al.; licensee BioMed Central Ltd.
uct.type.publication Research en_ZA
uct.type.resource Article en_ZA
dc.publisher.institution University of Cape Town
dc.publisher.faculty Faculty of Health Sciences en_ZA
dc.publisher.department Institute of Infectious Disease and Molecular Medicine en_ZA
uct.type.filetype Text
uct.type.filetype Image


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