Browsing by Author "Malczyk, Anna"

Now showing 1 - 3 of 3
  • Thumbnail Image
    Item
    Open Access
    Games, copyright, piracy : South African gamers' perspectives
    (2010) Malczyk, Anna; Haupt, Adam
    This thesis examines video games, copyright law and gamers' attitudes to copyright infringement, with particular reference to South Africa. The work provides an overview of the debates about copyright law and digital media, and offers an analysis of attitudes expressed by South African gamers about copyright infringement, popularly termed 'piracy'. The thesis reveals that, while about 70% of the gamers in this study share content illegally, they express complex and varying motivations for doing so, and have various and conflicting means of understanding the supposed illegality of the act. Some of the issues raised by participants in this study relate to contested perspectives on Digital Rights Management (DRM). In this work, I argue that DRM erodes civil liberties and does not necessarily extend the interests of gaming corporations. In this regard, the thesis explores alternative strategies to the restrictive approaches adopted by advocates of DRM as well as prohibitive copyright laws and multilateral agreements on intellectual property. In essence, this work intends to establish middle ground between gamers, who place a high premium on usability and affordability of gaming products, and the gaming corporations, who are interested in extending market share as well as protecting what they deem to be their intellectual property.
  • Thumbnail Image
    Item
    Open Access
    Internet Marketing: a highly practical guide to every aspect of internet marketing
    (2011) Jones, Alex Trengove; Malczyk, Anna; Beneke, Justin
    This textbook includes 10 chapters. While the first and last chapter are introductory and summative in nature, all other chapters focus on a specific internet marketing tool. This textbook can be used to support an internet marketing course or for self-study by students interested in internet marketing.
  • Thumbnail Image
    Item
    Open Access
    The internet super-user textbook
    (2011) Du Toit, Masha; Malczyk, Anna; van Belle, Jean-Paul
    Get ahead of the game by making optimal use of the internet and its tools. Become more effective, more efficient and work smarter: become an internet superuser. The Internet Super-User Textbook empowers you to make maximum use of the resources available on the internet, including the advanced use of search engines, how to research online, different ways of online communication (from online forums, instant messaging to VOIP), personal information management, online safety and security, mobile internet, social networking, and publishing your own online content. This is the textbook for the UCT Internet Super-User Course (INF100CE). It is richly illustrated and easy to follow with lots of exercises but it also covers quite a few in-depth techniques and information for those who wish to dig deeper. A must-read for any knowledge worker, student and anyone else who wants to enrich their internet life.